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Friday, 19 April 2013

You ARE more beautiful than you think


Dove's tagline is 'you are more beautiful than you think', so for its new Real Beauty Sketches, the beauty giant used a forensic artist to prove it. 

The company recruited seven women of different ages and backgrounds and asked them to describe their facial features, then enlisted FBI-trained sketch artist Gil Zamora to draw them based on their input. 

The poignant video has been viewed a staggering 6.5 million times on the brands YouTube channel, making it the second most viewed YouTube video after PSY’s Gentleman.

When asked to describe themselves to Zamora, viewers can hear the women saying things like 'I kind of have a fat, rounder face' and 'I would say I have a pretty big forehead.'

Different drawings: One subject was stunned to see the difference between the sketch based on her own self-description (center), and the sketch based on the description by strangers (right)


After the experience, many of the women seemed to have a new appreciation for their looks - flaws and all.

So women, you are a lot more beautiful than you think . 

'We spend a lot of time as women analyzing and trying to fix the things that aren't quite right,' says Florence, one of the participants. 
'We should spend more time appreciating the things that we do like.'



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